May 28, 2025

Lucas Chu

advertising, aerial, animated video, animation, animation studio, cinematography, commercial video, content marketing, corporate video, digital marketing, directing, director, drones, equipment, explainer video, filmmaker, filmmaking, location scouting, marketing, marketing video, motion graphics, post production, pre-production, production house, scriptwriting, social advertising, social media, social media marketing, sound design, special effects, storyboarding, video, video ads, video advertising, video agency, video animation, video content, video creator, video distribution, video editing, video marketing, video production, video studio, videographer, videography, viral videos

Why Authenticity Is the Future of Advertising: How to Tell Real Stories That Actually Connect

May 28, 2025

Lucas Chu

advertising, aerial, animated video, animation, animation studio, cinematography, commercial video, content marketing, corporate video, digital marketing, directing, director, drones, equipment, explainer video, filmmaker, filmmaking, location scouting, marketing, marketing video, motion graphics, post production, pre-production, production house, scriptwriting, social advertising, social media, social media marketing, sound design, special effects, storyboarding, video, video ads, video advertising, video agency, video animation, video content, video creator, video distribution, video editing, video marketing, video production, video studio, videographer, videography, viral videos

Why Authenticity Is the Future of Advertising: How to Tell Real Stories That Actually Connect

Today’s audiences are overwhelmed with content. Ads are everywhere—on their phones, in their feeds, and across every screen. So how do you actually connect with someone in 2025?

May 28, 2025

Lucas Chu

advertising, animated video, animation, animation studio, cinematography, commercial video, content marketing, corporate video, digital marketing, directing, drones, equipment, explainer video, filmmaker, filmmaking, location scouting, marketing, marketing video, motion graphics, post production, pre-production, production house, scriptwriting, social advertising, social media, social media marketing, sound design, special effects, storyboarding, video, video ads, video advertising, video agency, video animation, video content, video creator, video distribution, video editing, video marketing, video production, video production nyc, video studio, video titles, videographer, videography, viral videos

The Impact of Quality in Video Marketing: High vs. Low Production Value

When it comes to video marketing, quality stands as the silent ambassador of your content. It's a battle often debated: high production value versus low production value. To leverage their potential, it is crucial to understand the respective impacts of both….

Tips and Tricks for Optimizing Your Video Content for SEO

Did you know 93% of businesses get a new customer through their branded videos? The United States of America stands first as the country that spends the most on digital video marketing….

March 7, 2023

Lucas Chu

videographer, videography, video studio, video production, video marketing, video creator, video content, video agency, video advertising

How to Use Short-Form Videos to Grow Your Brand

March 7, 2023

Lucas Chu

videographer, videography, video studio, video production, video marketing, video creator, video content, video agency, video advertising

Social media platforms like Instagram and TikTok have changed the way people consume information. Now, people are more interested in watching videos about a product or service than reading a long document….

February 7, 2023

Lucas Chu

animated video, animation, animation studio, videography, videographer, video production, video marketing, video content, video agency, video advertising, social media marketing, production house, marketing, advertising, content marketing

How to Create the Best Animated Videos

February 7, 2023

Lucas Chu

animated video, animation, animation studio, videography, videographer, video production, video marketing, video content, video agency, video advertising, social media marketing, production house, marketing, advertising, content marketing

Animation attracts people of all ages, be it the popular Disney classics, the shows on Nickelodeon, or even animations used for video marketing campaigns. People can easily relate to cute, moving characters resembling real people or animals….

February 7, 2023

Lucas Chu

videographer, videography, video agency, video content, video marketing, video production, video advertising, social media marketing, marketing, advertising, content marketing, digital marketing, marketing video, video creator

Video Marketing Hacks to Boost Your Reach

February 7, 2023

Lucas Chu

videographer, videography, video agency, video content, video marketing, video production, video advertising, social media marketing, marketing, advertising, content marketing, digital marketing, marketing video, video creator

Video Marketing Hacks to Boost Your Reach

The proliferation of digital devices and fast internet has led to many people looking for new products and businesses online. This makes improving a company's digital presence crucial for its successful future….

November 15, 2022

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, marketing, motion graphics, social media marketing, video advertising, video agency, video content, video marketing, video production, video editing, production house

5 Proven Ways to Create Engaging Video Content

November 15, 2022

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, marketing, motion graphics, social media marketing, video advertising, video agency, video content, video marketing, video production, video editing, production house

5 Proven Ways to Create Engaging Video Content

Engagement is the holy grail of video marketing. Without it, no matter how often your videos get viewed, they will only translate to low conversions. Engagement is a metric that defines how committed your audience is to your content. It is measured by the actions your audience takes as they consume your content….

November 8, 2022

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, digital marketing, explainer video, marketing, social advertising, social media marketing, video advertising, video agency, video content, video editing, video marketing, video production

Color Psychology: How it Impacts Video Marketing

November 8, 2022

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, digital marketing, explainer video, marketing, social advertising, social media marketing, video advertising, video agency, video content, video editing, video marketing, video production

Color Psychology: How it Impacts Video Marketing

In today’s competitive world, every organization needs to have a video marketing strategy to help them engage with clients better. A well-planned video marketing strategy can ensure success. When you are using video marketing, an element that you need to consider is the use of color….

November 8, 2022

Lucas Chu

animated video, advertising, commercial video, content marketing, corporate video, explainer video, video production, video marketing, video content, video advertising, video agency, social media marketing

How a Video Marketing Strategy Can Promote Your Apps

November 8, 2022

Lucas Chu

animated video, advertising, commercial video, content marketing, corporate video, explainer video, video production, video marketing, video content, video advertising, video agency, social media marketing

How a Video Marketing Strategy Can Promote Your Apps

With the proliferation of the internet and smartphones, the face of e-commerce has changed a lot in recent years. Companies that were previously trying to attract the attention of the new tech-savvy generation with mobile websites are now turning to mobile apps due to their ease of operation and numerous functionalities…

Melty Cone - Video Marketing Tips & Trends