Impact of Quality in Video Marketing: High vs. Low Production Value

When it comes to video marketing, quality stands as the silent ambassador of your content. It's a battle often debated: high production value versus low production value. To leverage their potential, it is crucial to understand the respective impacts of both….

Video Marketing Tips for Customer Retention

A good video marketing strategy can contribute to better customer retention. Video is the most popular online format, increasing the chances that your audience will engage with your videos encouraging them to bond with your brand and consider buying other products from you. You can place your retention video on your website and direct customers to them via email, and on your social media channels…

Four Step Video Marketing Strategy

Video is a powerful marketing tool. Over 90% of people reported wanting to see more videos from brands in 2023. Marketers consider video as a very important part of their marketing strategy. If you’re a new business planning its internet marketing, you will have thought about making videos to build brand awareness and customer engagement. In this post, we discuss the steps to creating a video marketing strategy. …

The Impact of Quality in Video Marketing: High vs. Low Production Value

When it comes to video marketing, quality stands as the silent ambassador of your content. It's a battle often debated: high production value versus low production value. To leverage their potential, it is crucial to understand the respective impacts of both….

Turning Views into Sales: Converting Opportunities through Video Marketing

In the digital age, where attention spans are shorter & competition is fierce, video marketing has emerged as a powerful tool for businesses to captivate audiences and drive sales….

What Marketers Can Learn from Korean Video Content

K-pop and Korean beauty videos are the most likely images that grace the senses when one thinks or hears about Korean video content….

Tips for Making Outstanding Product Review Videos

Video marketing is an integral part of online marketing strategies, especially when it comes to promoting your products. In fact, many consider product review videos to be one of the best ways of showcasing the products and explaining their features and benefits….

April 10, 2023

Lucas Chu

videography, videographer, video studio, video production, video marketing, video creator, video agency, video advertising, video ads, production house, filmmaking, commercial video, corporate video, animated video, video animation

Tips to Create a High-Converting Testimonial Video

March 7, 2023

Lucas Chu

videographer, videography, video production, video marketing, video creator, video agency, video studio

Tips to Create a High-Converting Testimonial Video

Testimonial videos are one of the most effective and popular marketing techniques businesses can use to attract more customers. In today's digital world, more often than not, people look for both negative and positive reviews of a product before buying it…

February 7, 2023

Lucas Chu

animated video, animation, animation studio, videography, videographer, video production, video marketing, video content, video agency, video advertising, social media marketing, production house, marketing, advertising, content marketing

How to Create the Best Animated Videos

February 7, 2023

Lucas Chu

animated video, animation, animation studio, videography, videographer, video production, video marketing, video content, video agency, video advertising, social media marketing, production house, marketing, advertising, content marketing

Animation attracts people of all ages, be it the popular Disney classics, the shows on Nickelodeon, or even animations used for video marketing campaigns. People can easily relate to cute, moving characters resembling real people or animals….

Melty Cone Video Marketing Blog