Why Authenticity Is the Future of Advertising: How to Tell Real Stories That Actually Connect

Why Authenticity Is the Future of Advertising: How to Tell Real Stories That Actually Connect

Today’s audiences are overwhelmed with content. Ads are everywhere—on their phones, in their feeds, and across every screen. So how do you actually connect with someone in 2025?

Top 5 Commercial Video Trends Dominating 2025: What Brands Need to Know

Top 5 Commercial Video Trends Dominating 2025: What Brands Need to Know

The Filmsupply 2025 Trend Report offers a fascinating look at where video is headed—and how brands can create smarter, more resonant campaigns. Here are the five commercial video trends that are dominating in 2025, and how you can harness them to elevate your brand.

The Evolution of Digital Video Marketing

The Evolution of Digital Video Marketing

Ever wonder how we got here? We're not talking about the evolution of the human race but of video marketing. Watching online videos a few hours a week has become a common activity throughout the world…

Turning Views into Sales: Converting Opportunities through Video Marketing

Turning Views into Sales: Converting Opportunities through Video Marketing

In the digital age, where attention spans are shorter & competition is fierce, video marketing has emerged as a powerful tool for businesses to captivate audiences and drive sales….

Best Storyboard Tools 2020

Best Storyboard Tools 2020

Storyboarding is an essential part of video production if you want to get your work done right. It helps you pre-visualize your video so that you know exactly which shots come after what….

Tips and Tricks to Develop an Effective Storyboard

Tips and Tricks to Develop an Effective Storyboard

Every video production, whether big or small, requires a storyboard. A storyboard is like the human skeletal system. It holds everything in place. If the skeletal structure isn’t up to standards, you’re going to have a deformed body….