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Why Color Correction is Important With Multiple Cameras

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Why Color Correction is Important With Multiple Cameras

Working with multiple cameras on set is a common practice. It is a widely used technique in filmmaking or even while making videos that cover an entire event; especially for camera setups that use the combination of multiple cameras and drones…

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Drone Shots vs. Crane Shots: Which is Better?

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Drone Shots vs. Crane Shots: Which is Better?

Drones have become popular in the world of television and film, the use of drones has grown exponentially, and it seems like their applications have no limit…

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Advantages of Shooting Film Over Digital Today

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Advantages of Shooting Film Over Digital Today

We live in a world where photographs and video production are mainly taken with digital image sensors, there are, however, a growing number of photographers who are also interested in film formats of the past…

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Why Real Estate Videos are Better Than 3D Tours

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Why Real Estate Videos are Better Than 3D Tours

When it comes to promoting real estate as an agent or real estate marketer, you generally have two options. You can either choose a virtual tour or a video tour. Before we tell you which one’s a better option, let’s define them both….

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Why Low Budget Doesn't Mean Compromising on Location

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Why Low Budget Doesn't Mean Compromising on Location

Most modern movies, especially the ones that fall into the fantasy or sci-fi genre, rely on digitally rendered environments or constructed sets. Well, that’s the benefit of working with such genres. You can be as creative and imaginative as you like…

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All You Need to Know About 'The Dutch Angle'

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All You Need to Know About 'The Dutch Angle'

The goal of true cinematography isn't to steal the show – it's actually supposed to fit the storyline. It's like the decoration on a Christmas tree – breathes in a little life and adds some character. Now, when we speak of cinematography, we refer to a set of typical camera angles – medium, wide, close, etc….

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Tips to Get the Sci-Fi Aesthetic Perfect

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Tips to Get the Sci-Fi Aesthetic Perfect

If you have a bunch of science fiction movies that you like, we will bet a good amount of money that the cinematography in those films played a huge role in helping them make it to your list…

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Tips and Tricks to Develop an Effective Storyboard

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Tips and Tricks to Develop an Effective Storyboard

Every video production, whether big or small, requires a storyboard. A storyboard is like the human skeletal system. It holds everything in place. If the skeletal structure isn’t up to standards, you’re going to have a deformed body….

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Horror Cinematography: How to Get It Right

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Horror Cinematography: How to Get It Right

Horror is one of the toughest genres to tap into, right after comedy. Creating a horror film or video can be quite complex. They have these “proprietary” elements that, sort of, set them apart. One such element is cinematography….

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Video Marketing Trends for 2019

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Video Marketing Trends for 2019

It's very clear to companies now that video marketing is pretty much the only way to go about things in the near future. It doesn't matter what the purpose is – most businesses do and will continue to rely on video marketing to get the word out. This is true for almost every industry under the sun….

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Key Elements of a Good Screenplay

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Key Elements of a Good Screenplay

What makes a great screenplay? That's the question film creators have had on their minds for quite some time….

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What Goes into Creating an Effective Explainer Video?

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What Goes into Creating an Effective Explainer Video?

Video marketing is a big deal today. If you find that hard to believe, just take a look at your Facebook or Instagram feed and you’ll know what we’re talking about. Video is a proven content format that boosts engagement and delivers the results you’re looking for….

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Who Should Do the Voiceover for Your Marketing Video?

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Who Should Do the Voiceover for Your Marketing Video?

There's a lot that goes into creating a video. You have your idea, your script, and of course, your voiceover…

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How to Get that Film Noir Effect

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How to Get that Film Noir Effect

Film noir has been quite a successful cinematographic genre, ever since it came out in the 1940s. Though you don't see much of it today, it cannot be denied that it's one of the more stylish filmmaking techniques to make use of…

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Choosing the Right Online Video Distribution Platform

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Choosing the Right Online Video Distribution Platform

If you’re a small-business that likes to stay updated on the latest marketing trends, you probably already know just how important video marketing is…

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Creating Smoke, Snow, and Other Effects

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Creating Smoke, Snow, and Other Effects

A smoke machine is a must for making horror, suspense, music videos and even romantic movies. Think about all the mini heart attacks you had when the skeletal hand suddenly shot up from the ground catching the protagonist's best friend unaware. What would be that scene be without smoke?…

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Creative Approaches in Commercial Video Production

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Creative Approaches in Commercial Video Production

As producers of commercial and corporate videos, we’re always inhabiting an interesting gray area in providing scripted, preplanned coverage of a specific service, product, or person, while also promising a measure of creativity…

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Shooting Video in the Rain!

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Shooting Video in the Rain!

One common element binds all rain-saturated videos: sunlight is absent in every frame. This is important as sunlight destroys the mood of rain swept shots….

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Using Fonts in Videos

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Using Fonts in Videos

Fonts are the unspoken heroes of videos. They are not the first elements that dominate the video producer’s mind, but are nevertheless a vital component of any project….

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Clutch.co: Melty Cone Video A Top Video Production Firm

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Clutch.co: Melty Cone Video A Top Video Production Firm

Video is a transformational mode of communication: 78% of people watch online videos weekly, and people spend 2.6x more time on pages with video than they do on pages without video….