Video Testimonials: The Best Practices to Keep in Mind

Video Testimonials: The Best Practices to Keep in Mind

Video ads can definitely be effective in bringing new customers to your business. However, what's even more effective are word-of-mouth recommendations. Customer testimonial videos, when well-made, can feel like word-of-mouth recommendations to prospective customers….

Why Branding Should Be a Big Deal in Your Business

Why Branding Should Be a Big Deal in Your Business

Branding should be the driving force behind your marketing strategy because it is there not just to create a one-time focus. Rather, branding should help to build long-lasting relationships with customers that will hopefully stand the test of time….

Video vs Text and Photo Ads in Social Media Advertising

Video vs Text and Photo Ads in Social Media Advertising

Are you planning your New Year social media campaign? You may be considering the benefits of using video marketing vs. text and/or photo marketing for your campaigns….

Top Ways in Which Licensing is a Great Video Marketing & Brand Marketing Strategy

Top Ways in Which Licensing is a Great Video Marketing & Brand Marketing Strategy

An average person is expected to spend about a hundred minutes per day watching video content online in 2022. Also, 81 percent of businesses use video advertising as a part of their marketing strategy….

Are You Making Video Content That People Actually Want To Watch?

Are You Making Video Content That People Actually Want To Watch?

What was once an afterthought for brands in their marketing strategy has quickly become the major player in attracting new customers. Videos are taking over and here’s why….

Flash is Losing Prominence and Major Browsers are Moving Away, Should You Panic?

Flash is Losing Prominence and Major Browsers are Moving Away, Should You Panic?

Flash will not truly die unless something that can outperform it and has none of the security drawbacks comes out soon...