video ads

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Impact of Quality in Video Marketing: High vs. Low Production Value

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Impact of Quality in Video Marketing: High vs. Low Production Value

When it comes to video marketing, quality stands as the silent ambassador of your content. It's a battle often debated: high production value versus low production value. To leverage their potential, it is crucial to understand the respective impacts of both….

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Turning Views into Sales: Converting Opportunities through Video Marketing

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Turning Views into Sales: Converting Opportunities through Video Marketing

In the digital age, where attention spans are shorter & competition is fierce, video marketing has emerged as a powerful tool for businesses to captivate audiences and drive sales….

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The Best Vlogging Gear that Can Help You Get the Most of Your Marketing Vlogs

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The Best Vlogging Gear that Can Help You Get the Most of Your Marketing Vlogs

Video marketing offers unparalleled opportunities to connect with potential customers and build your brand, and with many options available it can be tough to know where to start…

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Why Branding Should Be a Big Deal in Your Business

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Why Branding Should Be a Big Deal in Your Business

Branding should be the driving force behind your marketing strategy because it is there not just to create a one-time focus. Rather, branding should help to build long-lasting relationships with customers that will hopefully stand the test of time….

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How External Marketing Professionals Can Help You Reach Your Sales Goals

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How External Marketing Professionals Can Help You Reach Your Sales Goals

As a business owner, you likely have a specific sales goal in mind for each of your products. Your marketing strategy is the key to reaching that goal. If your current advertising strategy is failing to reach a large enough audience, it may be time to supplement your team with creative marketing professionals outside the company….

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Video vs Text and Photo Ads in Social Media Advertising

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Video vs Text and Photo Ads in Social Media Advertising

Are you planning your New Year social media campaign? You may be considering the benefits of using video marketing vs. text and/or photo marketing for your campaigns….

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Top Ways in Which Licensing is a Great Video Marketing & Brand Marketing Strategy

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Top Ways in Which Licensing is a Great Video Marketing & Brand Marketing Strategy

An average person is expected to spend about a hundred minutes per day watching video content online in 2022. Also, 81 percent of businesses use video advertising as a part of their marketing strategy….

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How To Make Your Videos More Accessible And User-Friendly?

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How To Make Your Videos More Accessible And User-Friendly?

Research shows that videos are essential in creating an impact on consumers. Consumers say that they are able to retain 95% of a message when delivered as a video. More than 70% of consumers say that they become aware of new brands through YouTube. Most video consumers view videos as a mode of relaxation….

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Tips To Prevent Audience From Skipping Your Video Ads

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Tips To Prevent Audience From Skipping Your Video Ads

Five, four, three, two, one. Skip Ad! It’s 2021, and consumers are watching more video content than ever before. If you aren’t gripping them in the first few seconds of your video ad, you have lost them for good…

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The Most Innovative Trends in Video Marketing this Year

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The Most Innovative Trends in Video Marketing this Year

It is estimated that video content will make up 82% of all internet traffic by the year 2022. Video marketing is the best way for a business to attract new customers online and improve their business. Video production is being preferred by marketers while creating new content. A study showed that nearly 50% of businesses are using video marketing. If your business is using video marketing, then you need to be aware of the latest trends…