Tips to Make an Engaging Facebook Video Ad

Facebook is the most popular social networking site worldwide. Offering a good return on ad spend (ROAS), it is a marketing battleground for companies. The victors have, in their arsenal, a good understanding of what effective Facebook ads look like…

How to Use Video Storytelling for Your Brand

Video storytelling is a way to create certain emotions that make people form a connection with your brand. The message in the video is brought to life by its narrative, visuals and sound. These elements come together to evoke stronger emotions than what text or only audio can manage….

How Can You Optimize Your YouTube Videos for Video Marketing Campaigns

Optimization is the magic word that can help your YouTube videos get more views. It’s a bunch of tactics to help people find your content more easily on the site. It’s also about getting them to view more of your videos and converting them into subscribers. If you plan on creating more YouTube channels in the future, you will have a ready subscriber base to leverage….

Making Explainer Videos: Common Errors to Avoid

An explainer video is a short (usually 1-2 minutes) video that explains a product, service, or concept. It’s commonly used to show what a business does or how a product/service works. The education industry uses explainer videos to break topics down into smaller, easily digestible chunks….

Tips and Tricks for Optimizing Your Video Content for SEO

Did you know 93% of businesses get a new customer through their branded videos? The United States of America stands first as the country that spends the most on digital video marketing….

What Marketers Can Learn from Korean Video Content

K-pop and Korean beauty videos are the most likely images that grace the senses when one thinks or hears about Korean video content….

Tips for Making Outstanding Product Review Videos

Video marketing is an integral part of online marketing strategies, especially when it comes to promoting your products. In fact, many consider product review videos to be one of the best ways of showcasing the products and explaining their features and benefits….

January 16, 2023

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, filmmaking, marketing, marketing video, production house, social advertising, social media marketing, video advertising, video agency, video marketing, video production

Video Marketing Statistics for 2023

January 16, 2023

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, filmmaking, marketing, marketing video, production house, social advertising, social media marketing, video advertising, video agency, video marketing, video production

Video marketing is an ever-growing and evolving industry as it develops, it's important to stay up to date on the statistics. With 2023 quickly approaching, it’s time to look at the current state of video marketing and what we can expect in the coming years….

January 16, 2023

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, marketing, production house, social advertising, social media marketing, video advertising, video agency, video marketing, video production

Social Media Video Marketing - Dos and Dont's

January 16, 2023

Lucas Chu

advertising, animated video, commercial video, content marketing, corporate video, explainer video, marketing, production house, social advertising, social media marketing, video advertising, video agency, video marketing, video production

Social Media Video Marketing - Dos and Dont's

Video marketing has quickly become one of the most popular ways to reach potential customers on social media. Still, it's more challenging than uploading a video and waiting for the views to roll in…

Creating Great Customer Testimonial Videos

Sometimes creating an excellent product or service is not enough to ensure that your brand attracts the attention of your target audience. Marketing also plays an important role in the growth and success of all businesses. And in many cases, companies resort to multiple marketing tactics to draw in more clients….

Melty Cone - Video Marketing Tips & Trends