Video Facts:

1. By 2019, global Internet video traffic will account for 80% of all Internet traffic.

2. 78% of people watch videos online every week.

3. Including video in a landing page can increase conversion by 80%.

4. People spend on average 2.6x more time on pages with video than without.

5. Online shoppers who view demo videos are 1.81x more likely to purchase than non-viewers.

6. Nearly two-thirds of consumers prefer video under 60 seconds.

7. Facebook generates 8 billion video views on average per day.

8. 90% of people say that product videos are helpful in the decision process.

9. Social video generates 1200% more shares than text and images combined.

10. After watching a video, 64% of users are more likely to buy a product online.

11. Companies using video enjoy 41% more web traffic from search than non-users.

12. 59% of executives agree that if both text and video are available on the same topic, they are more likely to choose video.

13. Video in an email leads to 200-300% increase in click-through rates.

14. A whopping 80% of users recall a video ad they viewed in the past 30 days.

15. Adding videos to your website increases your chance of a front-page Google result by 50x.

16. Adding video to your social media means audiences are 10x more likely to engage and share your post.

17. 52% of marketing professionals worldwide name video as the type of content with the best ROI.

18. More than 500 million hours of videos are watched on YouTube each day.

19. 96% of B2B companies are planning to use video in their content marketing over the next 12 months.

20. 4 out of 5 consumers believe that videos are helpful.

(Sources: Forbes, Vidyard, Wordstream, Insivia)