Shooting Video in the Rain!

Shooting Video in the Rain!

One common element binds all rain-saturated videos: sunlight is absent in every frame. This is important as sunlight destroys the mood of rain swept shots….

Using Fonts in Videos

Using Fonts in Videos

Fonts are the unspoken heroes of videos. They are not the first elements that dominate the video producer’s mind, but are nevertheless a vital component of any project….

Clutch.co: Melty Cone Video A Top Video Production Firm

Clutch.co: Melty Cone Video A Top Video Production Firm

Video is a transformational mode of communication: 78% of people watch online videos weekly, and people spend 2.6x more time on pages with video than they do on pages without video….

Hair and Makeup - Look Good in Videos!

Hair and Makeup - Look Good in Videos!

You must look your best in videos, the only exception if you are not supposed to be. The moving image must compliment your look. It is not hard to do this. You just need to know a few tricks to ensure you look good both off camera and on it…

Aerial Drone Cinematography for Video Marketing

Aerial Drone Cinematography for Video Marketing

Filmmakers frequently find it difficult to connect with their intended audience. This progressively gets harder with time's passage as the advent of digital video production has resulted in generating high quantities of content….

Directing Quick One Minute Videos

Directing Quick One Minute Videos

Directing a one minute video is not a hard task if you are experienced and instinctively know which segment holds audience attention and which does not. You also need comprehensive technical knowledge to deliver an arresting final product. A better one minute video is an end result of both technical expertise and the ambient weather on the shooting date….

Five Tips on Creating the Perfect Sizzle Reel

Five Tips on Creating the Perfect Sizzle Reel

A sizzle reel in industry circles is a kind of video that is usually within 5 minutes long and is primarily a business-to-business way to promote a product or service. Unlike explainer videos or promo videos, sizzle reels are not normally meant to be seen by the general public. It is a communication tool that is designed to convey the message across to business partners and at times control groups and in closed environments. Gone are the days when a simple powerpoint would suffice in this situations.

Reasons to Test Your Marketing Video Before Putting it Out There

Reasons to Test Your Marketing Video Before Putting it Out There

Before you publish your marketing videos, it’s always a wise idea to test them for effectiveness. Testing helps your make smarter decisions and tells you how you can boost conversion rates. Find that interesting or odd? Well, let’s dig a little deeper. 

How to Use Video to Market Your Restaurant

How to Use Video to Market Your Restaurant

Direct selling is great for your restaurant business. However, it can never actually help you meet all your goals. In today’s connected world, the average consumer is always looking and your ability to produce good content is what’s going to help you engage with your patrons. 

Explainer Videos: How to Not Get Them Wrong

Explainer Videos: How to Not Get Them Wrong

Have you ever considered producing an explainer video for your business or any other equally important purpose? Wondering what explainer videos are? Well, explainer videos are exactly that, they are videos that provide explanations for products, services, and a whole lot of other things. You’re likely to come across thousands of explainer videos on the internet, especially on sites like YouTube.