Video Marketing Trends for 2019

Video Marketing Trends for 2019

It's very clear to companies now that video marketing is pretty much the only way to go about things in the near future. It doesn't matter what the purpose is – most businesses do and will continue to rely on video marketing to get the word out. This is true for almost every industry under the sun….

Key Elements of a Good Screenplay

Key Elements of a Good Screenplay

What makes a great screenplay? That's the question film creators have had on their minds for quite some time….

What Goes into Creating an Effective Explainer Video?

What Goes into Creating an Effective Explainer Video?

Video marketing is a big deal today. If you find that hard to believe, just take a look at your Facebook or Instagram feed and you’ll know what we’re talking about. Video is a proven content format that boosts engagement and delivers the results you’re looking for….

Who Should Do the Voiceover for Your Marketing Video?

Who Should Do the Voiceover for Your Marketing Video?

There's a lot that goes into creating a video. You have your idea, your script, and of course, your voiceover…

How to Get that Film Noir Effect

How to Get that Film Noir Effect

Film noir has been quite a successful cinematographic genre, ever since it came out in the 1940s. Though you don't see much of it today, it cannot be denied that it's one of the more stylish filmmaking techniques to make use of…

Choosing the Right Online Video Distribution Platform

Choosing the Right Online Video Distribution Platform

If you’re a small-business that likes to stay updated on the latest marketing trends, you probably already know just how important video marketing is…

Creating Smoke, Snow, and Other Effects

Creating Smoke, Snow, and Other Effects

A smoke machine is a must for making horror, suspense, music videos and even romantic movies. Think about all the mini heart attacks you had when the skeletal hand suddenly shot up from the ground catching the protagonist's best friend unaware. What would be that scene be without smoke?…

Creative Approaches in Commercial Video Production

Creative Approaches in Commercial Video Production

As producers of commercial and corporate videos, we’re always inhabiting an interesting gray area in providing scripted, preplanned coverage of a specific service, product, or person, while also promising a measure of creativity…

Shooting Video in the Rain!

Shooting Video in the Rain!

One common element binds all rain-saturated videos: sunlight is absent in every frame. This is important as sunlight destroys the mood of rain swept shots….

Using Fonts in Videos

Using Fonts in Videos

Fonts are the unspoken heroes of videos. They are not the first elements that dominate the video producer’s mind, but are nevertheless a vital component of any project….

Clutch.co: Melty Cone Video A Top Video Production Firm

Clutch.co: Melty Cone Video A Top Video Production Firm

Video is a transformational mode of communication: 78% of people watch online videos weekly, and people spend 2.6x more time on pages with video than they do on pages without video….

Hair and Makeup - Look Good in Videos!

Hair and Makeup - Look Good in Videos!

You must look your best in videos, the only exception if you are not supposed to be. The moving image must compliment your look. It is not hard to do this. You just need to know a few tricks to ensure you look good both off camera and on it…

Aerial Drone Cinematography for Video Marketing

Aerial Drone Cinematography for Video Marketing

Filmmakers frequently find it difficult to connect with their intended audience. This progressively gets harder with time's passage as the advent of digital video production has resulted in generating high quantities of content….

Directing Quick One Minute Videos

Directing Quick One Minute Videos

Directing a one minute video is not a hard task if you are experienced and instinctively know which segment holds audience attention and which does not. You also need comprehensive technical knowledge to deliver an arresting final product. A better one minute video is an end result of both technical expertise and the ambient weather on the shooting date….

The Importance of Storyboards

The Importance of Storyboards

In the previous post we discussed how scriptwriting was important and how it transforms a story into a workable script. Along those lines, this post will deal with storyboards, what they are, how they are beneficial in the movie making process and how they will help you create a perfect video for you business. 

Five Tips on Creating the Perfect Sizzle Reel

Five Tips on Creating the Perfect Sizzle Reel

A sizzle reel in industry circles is a kind of video that is usually within 5 minutes long and is primarily a business-to-business way to promote a product or service. Unlike explainer videos or promo videos, sizzle reels are not normally meant to be seen by the general public. It is a communication tool that is designed to convey the message across to business partners and at times control groups and in closed environments. Gone are the days when a simple powerpoint would suffice in this situations.

The Advantages of Live Streaming Your Event

The Advantages of Live Streaming Your Event

An event is a great way to promote your brand or business. However, in order to make your event a success, there are quite a few strategies you will have to incorporate. This could include special guest appearances by VIPs or celebrities, freebies, or offers, and so on.